Stan’s NoTubes Elite Cyclocross Team

Stan’s NoTubes extends sponsorship endeavors to Cyclocross

 Following the successful launch of Stan’s NoTubes Women’s Elite Mountain Bike Team and having provided substantial backing for the Stan’s NoTubes / AXA Equitable cycling team, the company specializing in tubeless tire and wheel systems is throwing its technology and support behind the Stan’s NoTubes Elite Cyclocross Team. The team will contest the US Grand Prix of Cyclocross Series, domestic UCI races such as CrossVegas and StarCrossed, select European World Cups, the National Championships, as well as Elite and Masters Cyclocross Worlds pending qualification.

Branching Out

Cindy Koziatek, co-owner of Stan’s NoTubes, explained the progression of sponsorship endeavors: “At the beginning of 2011 we began fielding several race teams for the first time in the company’s history. We sponsor a Women’s Elite Mountain Bike Team as well as the co-sponsorship with AXA Equitable for a Men’s Elite Road Team, which is the first ever road team to use the tubeless system exclusively,” Cindy pointed out. “To complete the season we have just finalized the roster for a Stan’s NoTubes Elite Cyclocross Team. I’m very excited about the project.”

A Steady Hand at the Helm

To select the riders and head the operation, Cindy Koziatek turned to long-time mountain bike racer and company associate, Shannon Gibson. “Shannon put together our Elite Women’s Mountain Bike team earlier this year, so she was a perfect choice to piece together our Cross team,” Koziatek said. “We’ve worked with Shannon for nearly a decade as a wheel sponsor which means she is familiar with our history and products. I consider her knowledge of the industry and race experience a huge asset for both the team and our company.” For her part, Gibson has been an enthusiastic proponent of the Stan’s NoTubes system for many years. “I started mountain biking in El Paso where you get a lot of flats, but using Stan’s system was such a liberating thing, suddenly you could ride with ten thorns in your wheels without having a problem.” When Gibson understood the far-reaching vision as well as grassroots approach the company had for their potential sponsorship plans, she was keen to jump aboard and help. “When I realized the sort of team atmosphere they wanted to put together, I offered to help any way I could,” she explained.

Building a Team

Helping meant putting together a well-rounded collection of racers who can take results in multiple age groups at elite levels. “I wanted to gather a cross section of riders who could work as a solid team, but could have a presence over the greatest number of level and age group sections,” Gibson said. “We have athletes who can do well at the Elite National and Masters National level, and can even work to succeed at the Elite and Masters Worlds level.”

Kathy Sherwin and Carmen Small are two Elite Women’s racers who have found success on an international level and can hope to gain high placings at cross nationals as well as qualification for cyclocross Worlds. Last year’s La Ruta de los Conquistadores winner Ben Sonntag will also be riding in Stan’s NoTubes colors while up and coming Elite men’s racer Jake Wells is expected to build on his already strong palmarès. “Add in Kenny Wehn and me at the Masters level, double dipping a little in the Elite races, and the sponsors can expect a ton of coverage from our modular approach to the team’s set up,” Gibson said.

Top Drawer Equipment

Adding clout to the Stan’s NoTubes sponsorship team, Koziatek and Gibson have gathered together a group of highly sought after products and brands. “Stan’s NoTubes will be providing the wheels of course, and we’ll also have Ridley bikes, Verge clothing, Kenda tires, Adidas eyewear, Fizik saddles, Lazer helmets, Rotor cranks, chain rings and bottom brackets, GU nutritional supplements, and fitness support from Dogma Athletica based in Colorado,” Gibson revealed. “Thanks to all our sponsors we will be able to maintain a great presence throughout the racing calendar.”

Stan’s NoTubes Elite Cyclocross Team Roster:

Kathy Sherwin (4th 2010 Elite Cross Nationals, 4th 2011 STXC Nationals)

Carmen Small (member 2010 US Road Worlds Team, Team Tibco rider)

Shannon Gibson (3x Masters Cyclocross podium finisher and former champion)

Jake Wells (top 10 Elite Cyclocross racer)

Ben Sonntag (winner 2010 La Ruta de los Conquistadores, Cannondale)

Kenny Wehn (podium 2011 MTB Nationals 40+, top 10 Masters Cyclocross racer)

Stan’s NoTubes Elite Cyclocross Team Sponsors:

Stan’s NoTubes -Wheels

Ridley – Frames

Verge – Clothing

Kenda – Tires

Adidas – Eyewear

Fi’z:k – Saddles

Lazer – Helmets

GU – Nutritional Supplements

Rotor – Cranks, Chainrings, Bottom Brackets

Dogma Athletica – Fitness Training Specialists

SRAM – Race Support

Crankbrothers – Pedals

Jet Black – Trainers

Cottonwood Cycles, Farmington, NM – Team Support

Media Contact:

Cindy Koziatek


202 Daniel Zenker Dr

Big Flats, NY 14814

Phone: (607) 562-2877 #202

Fax: (607) 562-2879


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